About Us

Industry veterans, Jim McGinness and Mark Osborn formed RCM Media in 2008 with the goal to become the leader and innovators of In-Theatre Marketing and Concession Promotions. RCM Media has since become the premiere marketing and promotions agency specializing in In-Theatre Marketing and Movie Promotions. The company continues to develop innovative methods to enhance the Movie Going Experience. RCM delivers fully integrated campaigns with branded movie themed concession products along with “ On Screen” Concession Spots to build awareness for upcoming feature films and drive movie going patrons to the concession stand, which increases the ever so important per caps for theatre exhibitors. These spots also build awareness for the upcoming release of the films. Both the Studios and Theatre Exhibitors rely on RCM Media to deliver these programs.

RCM introduced the Kid’s Speedpack Combo to the US and Canadian market in 2010. This unique patented product has seen great success in North America. The Speedpack holds the Popcorn, a Small Candy, Movie Graphic Collector Cup and a Collectible Toy Figurine on the top. The premium toys are very popular with the young patrons and help drive per caps for the theatre operators. RCM now offers a full line of Speed packs, to include an Adult Speedpack which can also be custom printed.

RCM designs, prints and does the fulfillment of high impact Point-of-Sale material to help merchandise all of our programs.


2008 - James C. McGinness and Mark Osborn form RCM Media in Kansas City, Missouri.

2010 - RCM Media partners with Snapco to introduce the patented Speedpack and Kid Combo Pack to the North American market to great success.

2014 - RCM Media introduces the Slim-Line 44-ounce In-Mold Label Collector Cup and the 170-ounce Square Collector Popcorn Tub to the Worldwide marketplace.